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House of Marka
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App studio for Shopify, iOS and Android

We build the
Shopify apps
modern brands
run on.

House of Marka is a one-stop app development company. We build Shopify apps, iOS and Android apps and custom software to order, customise and speed up Shopify stores, and make our own Shopify apps — Marka Reviews, Marka Cart Drawer, Marka Bundles & Upsells, Marka Metrics and Margship — for teams in the United States, United Kingdom and Europe.

Channels we integrate every week

AmazonShopifyeBayWalmartEtsyZalandoOttoAllegroCdiscountbol.comTarget PlusTikTok ShopWayfairFaireMiraklRakutenAmazonShopifyeBayWalmartEtsyZalandoOttoAllegroCdiscountbol.comTarget PlusTikTok ShopWayfairFaireMiraklRakuten

180+

Products shipped

14

Countries served

5 yrs

Average senior tenure

<6 wks

Typical time to first release

Platforms we build on

AmazonShopifyWalmartTikTok ShopZalandoMiraklMicrosoft AzureStripeSalesforceeBayOttoAkeneo

US · under NDA

D2C beauty retailer

9-figure revenue

UK · under NDA

Home & lifestyle group

40k-SKU catalogue

DE/NL · under NDA

Payments scale-up

2M+ app users

IT/FR · under NDA

Fashion wholesaler

6 export markets

US · under NDA

B2B SaaS platform

Series C

EU · under NDA

Marketplace operator

Mirakl-powered

Most engagements are covered by NDAs — named references are available on request, sector-matched to your project.

Who we are

A studio, not a body shop.

House of Marka is the app development studio of Marka Modern Retail Private Limited. We are a small team of senior engineers, designers and AI specialists who take responsibility for outcomes rather than tickets — and who will tell you when the thing you asked for is not the thing you need.

Discovery & architecture

Two to three weeks that decide whether the next six months are worth spending.

Design

Interface, motion and brand systems that survive contact with real users.

Engineering

Small senior teams. Weekly releases. No hand-offs to a team you have not met.

Integration

The unglamorous plumbing between your systems and everyone else’s.

Operations

We keep what we build running, against response-time SLAs agreed before launch.

Advisory

AI strategy, technical due diligence and build-vs-buy calls, without an agenda.

Commerce infrastructure

Sell everywhere. Manage it in one place.

We connect merchants to the marketplaces their customers already shop on — and keep inventory, pricing, content and orders reconciled across all of them, in near real time.

Zalando
Otto
Allegro
bol.com
Cdiscount
TikTok Shop
Amazon
Shopify
eBay
Walmart
Etsy

What clients say

“The part that surprised us was how boring it became. Nothing fights us any more.”

Head of E-commerceHome & lifestyle groupCase study

How we work

Predictable, in a category that usually isn’t.

01

Scope

A short paid discovery. You leave with an architecture, a plan and a fixed price — whether or not you build it with us.

02

Prototype

Working software in weeks, not slideware. We prove the risky part first, on purpose.

03

Build

A senior pod of three to six people. Weekly demos, a shared board and direct access to the people writing the code.

04

Operate

Launch is the middle, not the end. We monitor, patch, iterate and report against agreed SLAs.

Applied AI

We use frontier models the way a craftsman uses a good tool.

Quietly, and only where it earns its place. Our teams work daily with the current generation of reasoning and multimodal models — including Claude Opus-class systems for deep engineering work and fast models for high-volume tasks — with evaluation harnesses that tell us when a model is the wrong answer.

Evaluation before enthusiasm

Every AI feature ships with a test set, a baseline and an accuracy target. If it cannot beat the existing process, we say so.

Guardrails by default

Approval gates on anything that spends above an agreed threshold or changes a customer record.

Cost as a design constraint

Model routing, caching and distillation so unit economics survive scale.

Your data stays yours

No client data used to train general-purpose models. EU and US residency options. Full DPA coverage.

Questions

The ones we get asked first.

House of Marka is a one-stop app development company: it builds Shopify apps, iOS apps, Android apps and custom software to order, customises and speeds up Shopify stores, and makes its own Shopify apps — Marka Reviews, Marka Cart Drawer, Marka Bundles & Upsells, Marka Metrics and Margship. It is the trading name of Marka Modern Retail Private Limited, based in Gurugram, India, working with teams in the US, UK and Europe.